What is my Media?

    As I continue to work, I continue to experiment with endless possibilities on my commercial. I ask myself simple questions that'll help improve the quality of the commercial. Which transitions work best? What does the audience think about the song choice? Who is my intended audience? Asking myself these questions will improve the overall quality and views of the commercial. I ended up choosing a transition that I found appealing and will be nice to look at. My song choice is a popular song from the 2000s that is still being streamed to this day. Coldplay is a British rock band with popular songs such as Yellow, Paradise, A Sky Full of Stars and many more. Viva La Vida is the song I chose because I feel it is one of those timeless songs with no expiration. I feel this song will add a vibe that the audience will be connected to the commercial. I feel that connection with the song. To make my videos more entertaining I focused on the sound of the videos and the dialogue. I watched some more popular commercials and I stumbled upon Klondike. Klondike has the famous line "what would you do for a Klondike bar". This famous line is catchy and is remembered by millions if not billions. If I could implement a catchphrase in my commercial, people would remember it a lot easier. Or if I could add in the element of surprise. There are many ways to produce a good commercial. Almost all of it is done behind the scenes.




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